KVADRAT

The Wool Parade


Commissioned by GRAPHIC THOUGHT FACILITY  for KVADRAT,  this short film brings unique abstrcat shapes - devised by DOSHI LEVIEN for an installation  - to life,
In our animated interpretation,  the objects become living characters - exploring their world within a pre-defined space.

Taking their inspiration from the avant-garde parties and theatre costumes of the early Bauhaus, DOSHI LEVIEN combined Kvadrat textiles with abstracted figurative shapes to  highlight the unique qualities of wool in conjunction with form.

AKA Director PHILIP HUNT chose to develop the objects into motion by focusing on the simple themes of shape & form, colour & texture. Inspired in part also by the 'Evolved virtual Creatures' of computational artist Karl Sims - the result is a 90 second abstracted film which simply documents the shapes as living creatures: "...each given locomotion by the possibilities and restrictions inherent in it's own physical form - despite & because of their own physical properties & limitations..."
Launched as part of Stockholm Furniture Fair, the installation and film are currently touring Kvadrat's showrooms.
Client: Kvadrat
Art Direction Film: Graphic Thought Facility
Installation Design Team: Doshi Levien
Director: Philip Hunt
Music Composed by: David Kamp
Produced by: Studio AKA
Play THE WOOL PARADE (00:90)

 … each given locomotion by the possibilities and restrictions inherent in it's own physical form - despite & because of their own physical properties & limitations...