TOYOTA

Campaign


An ongoing campaign for Toyota that brings to life the technology & capabilities of their vehicles in a myriad of scenarios. With his subtle eye, AKA Director Kristian Andrews highlighted key details that might otherwise have been lost in the brochures; making a feature out of all the important incidentals.
There are seven spot to date in the campaign:
RAV4: 'Driving Dynamics'
RAV4: 'Package'
RAV4: 'Safety'
AURIS: 'Package'
AURIS: 'Design'
AURIS: 'Hybrid'
AVENSIS : 'Own the Road'
Credits:
Client: Toyota Motor Europe
Agency: Saatchi & Saatchi Design
Director & Designer: Kristian Andrews
Produced by Studio aka
Play RAV SAFETY
Play AURIS Hybrid
Play RAV PACKAGE
Play RAV DRIVING DYNAMICS
Play AVENSIS OWN THE ROAD
Play AURIS PACKAGE
Play AURIS DESIGN